Robert Fisher, University of Alberta

Research

false reporting social desirability bias whistle blowing quality signaling brand equity product failure extended warranties

Latest papers

How making decisions for children affects the food choices of adults.
Appetite · 2019 · senior author
Equilibrium gas-oil ratio measurements using a microfluidic technique.
Lab on a chip · 2013 · first author

All 2 publications

Latest funding

Development and Validation of a New Measure of Socially Desirable Responding in Organizations: Effects of Unethical Organizational Behavior on False Reporting
SSHRC · 2020 · Principal investigator
$53,857
Development and Validation of a New Measure of Socially Desirable Responding in Organizations: Effects of Unethical Organizational Behavior on False Reporting
SSHRC · 2020 · Principal investigator
$39,158
Effects of quality signaling, product failure, and brand equity on manufacturer and retailer performance
SSHRC · 2014 · Principal investigator
$94,850

All 6 grants and awards

2 publications.

01

How making decisions for children affects the food choices of adults.

Akkoc U, Fisher R

Appetite2019Senior author

DOI: 10.1016/j.appet.2019.104407 PMID: 31430524

02

Equilibrium gas-oil ratio measurements using a microfluidic technique.

Fisher R, Shah MK, Eskin D, Schmidt K, Singh A, Molla S, Mostowfi F

Lab on a chip2013First author

DOI: 10.1039/c3lc00013c PMID: 23657610

Development and Validation of a New Measure of Socially Desirable Responding in Organizations: Effects of Unethical Organizational Behavior on False Reporting

Principal investigatorSSHRC2020Insight Grants

Principal investigators: Fisher, Robert

Keywords: false reporting; social desirability bias; whistle blowing

$53,857

Development and Validation of a New Measure of Socially Desirable Responding in Organizations: Effects of Unethical Organizational Behavior on False Reporting

Principal investigatorSSHRC2020Insight Grants

Principal investigators: Fisher, Robert

Keywords: false reporting; social desirability bias; whistle blowing

$39,158

Effects of quality signaling, product failure, and brand equity on manufacturer and retailer performance

Principal investigatorSSHRC2014Insight Grants

Principal investigators: Fisher, Robert J.

Keywords: quality signaling; brand equity; product failure; extended warranties

$94,850

Mapping the manytime scales and mechanisms of advertising impact on motivated choice

Co-investigatorSSHRC2010

Principal investigators: Dubé, Laurette

Keywords: motivated choice; advertising; dual process choice models; affects; neuroeconomics; behavioral economics

$204,140

Understanding the norms governing consumer behavior

Principal investigatorSSHRC2010Standard Research Grants program

Principal investigators: Fisher, Robert J.

Keywords: norms; consumer behavior; social influence and processes

$68,750

The relationship between advertising and product value as markets age: a consumer knowledge perspective

Principal investigatorSSHRC2006Standard Research Grants

Principal investigators: Fisher, Robert J.

Keywords: advertising; product value and quality; longitudinal data

$60,927

From CIHR, NSERC and SSHRC funding decisions: CIHR since 2008, NSERC since 1991 and SSHRC since 1998, including their latest published competition results.

Write to this professor

A short, specific email works best. This draft uses one of their recent papers; replace the parts in brackets with your own details before sending.

Applying for

Paper to mentionMention their SSHRC grant from 2020

Subject: Prospective PhD student: false reporting Dear Professor Fisher, My name is [your name], and I am a [your current degree or role] at [your institution]. I am applying for a PhD position starting in [term and year]. I read your paper "How making decisions for children affects the food choices of adults." (2019), and it connects closely to my own work on [your research topic]. [One or two sentences on what you did and what you learned.] I also saw your SSHRC-funded project "Development and Validation of a New Measure of Socially Desirable Responding in Organizations: Effects of Unethical Organizational Behavior on False Reporting" (2020), and I would be glad to contribute to work in that direction. Are you accepting new PhD students for [term and year]? I have attached my CV and transcripts, and I would be glad to talk at a time that suits you. Thank you for your time. Kind regards, [your name]