Faculty profile
Robert Gifford
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Research
Latest papers
Applying the theory of behavioral choice to plant-based dietary intentions.
Appetite · 2024 · first author
Emotional framing in online environmental activism: Pairing a Twitter study with an offline experiment.
Frontiers in psychology · 2022
Nature and happiness in an individualist and a collectivist culture.
Scientific reports · 2022 · senior author
Latest funding
- $212,356
Understanding and Accelerating Climate-Positive Behaviour
SSHRC · 2020 · Principal investigator
- $124,060
Building a better model of behaviour choices
SSHRC · 2016 · Principal investigator
- $131,676
Climate change messaging strategies: effects on mitigative behavioural intentions, perceived risks and barriers to change, and anticipated health outcomes
SSHRC · 2012 · Principal investigator
10 publications.
Applying the theory of behavioral choice to plant-based dietary intentions.
Gifford R, Lacroix K, Asgarizadeh Z, Ashford Anderson E, Milne-Ives M, Sugrue P
Emotional framing in online environmental activism: Pairing a Twitter study with an offline experiment.
Sanford M, Witkowska M, Gifford R, Formanowicz M
Nature and happiness in an individualist and a collectivist culture.
Svoray T, Dorman M, Abu-Kaf S, Shahar G, Gifford R
Earthquake Threat! Understanding the Intention to Prepare for the Big One.
Asgarizadeh Lamjiry Z, Gifford R
Reducing meat consumption: Identifying group-specific inhibitors using latent profile analysis.
Lacroix K, Gifford R
Causality in the Theory of Planned Behavior.
Sussman R, Gifford R
Personal and social factors that influence pro-environmental concern and behaviour: a review.
Gifford R, Nilsson A
Environmental psychology matters.
Gifford R
Please turn off the lights: the effectiveness of visual prompts.
Sussman R, Gifford R
The dragons of inaction: psychological barriers that limit climate change mitigation and adaptation.
Gifford R
Understanding and Accelerating Climate-Positive Behaviour
Principal investigators: Gifford, Robert
Keywords: climate change; behaviour; model; community engagement; survey; experiment
Building a better model of behaviour choices
Principal investigators: Gifford, Robert
Keywords: climate change; theory construction; multiple methods; sustainability; environmental psychology
Climate change messaging strategies: effects on mitigative behavioural intentions, perceived risks and barriers to change, and anticipated health outcomes
Principal investigators: Gifford, Robert
Keywords: climate-change messaging; behavioural intention; perceived risk; health outcomes; barriers to change
Neighborhoods and quality of life: toward a comprehensive model
Principal investigators: Gifford, Robert
Keywords: neighborhoods; quality of life; social support; place attachment; physical activity; involvement; housing satisfaction
Multiple approaches to a critical problem: decisions in resource dilemmas
Principal investigators: Gifford, Robert
Keywords: resource dilemmas; decision-making; image theory; grounded theory analysis; lens model approach
Refining the lens model approach to accuracy in social judgment of others
Principal investigators: Gifford, Robert
Keywords: lens model; social judgment; personality; intelligence; rapport; measurement accuracy
From CIHR, NSERC and SSHRC funding decisions: CIHR since 2008, NSERC since 1991 and SSHRC since 1998, including their latest published competition results.
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