Rong Zeng, University of Manitoba

Research

Read how they describe their research on their University of Manitoba profile.

Cross-Border Acquisitions Integration Challenges Emerging Market Firms Ethics Meta-Analysis

Latest funding

Purpose Under Tension: How B Corp Models Travel Across Institutions
SSHRC · 2026 · Principal investigator
$64,828
When Irresponsibility Hurts or Doesn't: The Impact of Corporate Social Irresponsibility on Cross-Border Acquisitions
SSHRC · 2025 · Principal investigator
$118,566
Corporate Social Irresponsibility: Toward an Integrative Framework
SSHRC · 2021 · Principal investigator
$64,526

All 3 grants and awards

No publications available.

Purpose Under Tension: How B Corp Models Travel Across Institutions

Principal investigatorSSHRC2026Insight Development Grants

Principal investigators: Zeng, Rong

$64,828

When Irresponsibility Hurts or Doesn't: The Impact of Corporate Social Irresponsibility on Cross-Border Acquisitions

Principal investigatorSSHRC2025Insight Grants

Principal investigators: Zeng, Rong

$118,566

Corporate Social Irresponsibility: Toward an Integrative Framework

Principal investigatorSSHRC2021Insight Development Grant

Principal investigators: Zeng, Rong

Keywords: corporate social irresponsibility; meta-analysis; corporate social responsibility; asymmetric effect; decoupling; teaching case

$64,526

From CIHR, NSERC and SSHRC funding decisions: CIHR since 2008, NSERC since 1991 and SSHRC since 1998, including their latest published competition results.

Write to this professor

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Applying for

Mention their SSHRC grant from 2026

Subject: Prospective PhD student: Cross-Border Acquisitions Dear Professor Zeng, My name is [your name], and I am a [your current degree or role] at [your institution]. I am applying for a PhD position starting in [term and year]. Your research on cross-border acquisitions connects closely to my own work on [your research topic]. [One or two sentences on what you did and what you learned.] I also saw your SSHRC-funded project "Purpose Under Tension: How B Corp Models Travel Across Institutions" (2026), and I would be glad to contribute to work in that direction. Are you accepting new PhD students for [term and year]? I have attached my CV and transcripts, and I would be glad to talk at a time that suits you. Thank you for your time. Kind regards, [your name]