Antonia Mantonakis, Brock University

Research

consumer psychology perception cognition marketing consumer behaviour wine industry

Latest papers

In the real world, people prefer their last whisky when tasting options in a long sequence.
PloS one · 2018
Order in choice: effects of serial position on preferences.
Psychological science · 2009 · first author

All 2 publications

Latest funding

Perceptual determinants of no-to low-alcohol wine
SSHRC · 2025 · Principal investigator
$31,316
School Choice and School Segregation in Ontario: Using Large-Scale Geo-Data to Uncover Educational Inequalities
SSHRC · 2023 · Co-investigator
$43,719
FEEDING THE ECONOMIC RECOVERY: USING SOCIAL MEDIA CONTENT TO PREDICT RESILIENCE IN CANADA'S FOODSERVICE SECTOR
SSHRC · 2023 · Co-investigator
$43,011

All 5 grants and awards

2 publications.

01

In the real world, people prefer their last whisky when tasting options in a long sequence.

Quigley-McBride A, Franco G, McLaren DB, Mantonakis A, Garry M

PloS one2018

DOI: 10.1371/journal.pone.0202732 PMID: 30125313

02

Order in choice: effects of serial position on preferences.

Mantonakis A, Rodero P, Lesschaeve I, Hastie R

Psychological science2009First author

DOI: 10.1111/j.1467-9280.2009.02453.x PMID: 19843263

Perceptual determinants of no-to low-alcohol wine

Principal investigatorSSHRC2025Insight Grants

Principal investigators: Mantonakis, Antonia

Keywords: consumer psychology; perception; cognition; marketing; consumer behaviour; wine industry

$31,316

School Choice and School Segregation in Ontario: Using Large-Scale Geo-Data to Uncover Educational Inequalities

Co-investigatorSSHRC2023Insight Grants

Principal investigators: Chmielewski, Anna K.

Keywords: educational policy; quantitative methods; school segregation; school sorting; school choice; specialized programs; educational inequality; neighbourhood inequality; geographic information system; large-scale administrative data

$43,719

FEEDING THE ECONOMIC RECOVERY: USING SOCIAL MEDIA CONTENT TO PREDICT RESILIENCE IN CANADA'S FOODSERVICE SECTOR

Co-investigatorSSHRC2023Insight Grants

Principal investigators: Philp, Matthew

Keywords: social media; visual processing; food marketing; consumer behaviour

$43,011

Positioning on place: when does place of origin versus local identity drive consumer response

Principal investigatorSSHRC2012

Principal investigators: Mantonakis, Antonia

Keywords: marketing; consumer behaviour; decision-making

$79,226

Interference and attribution in memory and memory-based choice decisions

Principal investigatorNSERC2007Discovery Grants Program - Individual

Principal investigators: Mantonakis, Antonia

$78,725

From CIHR, NSERC and SSHRC funding decisions: CIHR since 2008, NSERC since 1991 and SSHRC since 1998, including their latest published competition results.

Write to this professor

A short, specific email works best. This draft uses one of their recent papers; replace the parts in brackets with your own details before sending.

Applying for

Paper to mentionMention their SSHRC grant from 2025

Subject: Prospective PhD student: consumer psychology Dear Professor Mantonakis, My name is [your name], and I am a [your current degree or role] at [your institution]. I am applying for a PhD position starting in [term and year]. I read your paper "In the real world, people prefer their last whisky when tasting options in a long sequence." (2018), and it connects closely to my own work on [your research topic]. [One or two sentences on what you did and what you learned.] I also saw your SSHRC-funded project "Perceptual determinants of no-to low-alcohol wine" (2025), and I would be glad to contribute to work in that direction. Are you accepting new PhD students for [term and year]? I have attached my CV and transcripts, and I would be glad to talk at a time that suits you. Thank you for your time. Kind regards, [your name]