This profile is built from public research funding records (CIHR, NSERC and SSHRC). We have not imported them from a Carleton University directory, so their publications, courses and email address may be missing. Find their university profile.
Latest funding
- $78,172
When AI Speaks for Brands: Understanding Consumer Responses to AI-Generated Marketing Content
SSHRC · 2026 · Principal investigator
- $29,353
When Emojis Backfire: Understanding the Effects of Emoji Schema Incongruity in Brand Social Media Communication
SSHRC · 2022 · Principal investigator
When AI Speaks for Brands: Understanding Consumer Responses to AI-Generated Marketing Content
Principal investigators: Deng, Qi
When Emojis Backfire: Understanding the Effects of Emoji Schema Incongruity in Brand Social Media Communication
Principal investigators: Deng, Qi
Keywords: Consumer engagement; Digital marketing; Brand linguistics; Brand-consumer communication; Emoji
From CIHR, NSERC and SSHRC funding decisions: CIHR since 2008, NSERC since 1991 and SSHRC since 1998, including their latest published competition results.
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