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Faculty profile

Towhidul Islam

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ResearcherMarketingUniversity of Guelph

This profile is built from public research funding records (CIHR, NSERC and SSHRC) and PubMed. We have not imported them from a University of Guelph directory, so their courses may be missing. Find their university profile.

Latest papers

  • Volumetric choice experiment to estimate the impact of e-cigarette and heated tobacco product characteristics on substitution and complementary use among adults who smoke cigarettes and recently initiated e-cigarette use.

    BMJ open · 2025

  • Timing Market Entry: The Mediation Effect of Market Potential.

    Journal of international marketing · 2022 · first author

  • The Impact of Cigarette Packaging Design Among Young Females in Canada: Findings From a Discrete Choice Experiment.

    Nicotine & tobacco research : official journal of the Society for Research on Nicotine and Tobacco · 2016

All 4 publications

Latest funding

  • Evaluating Volumetric and Time-to-Event Choice Experiments and Their Associated Models by Testing External Validity from Revealed Preference Data

    SSHRC · 2021 · Principal investigator

    $173,338
  • Evaluating Volumetric and Time-to-Event Choice Experiments and Their Associated Models by Testing External Validity from Revealed Preference Data

    SSHRC · 2021 · Principal investigator

    $156,436
  • Evaluating choice experiments and associated models by combining and comparing survey and scanner data

    SSHRC · 2013 · Principal investigator

    $357,322
All 5 grants and awards
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