This profile is built from public research funding records (CIHR, NSERC and SSHRC). We have not imported them from a Wilfrid Laurier University directory, so their publications, courses and email address may be missing. Find their university profile.
Latest funding
- $55,718
Do Smaller Screens Lessen Guilt? A Study on Screen Size, Guilt, and Consumer Indulgence
SSHRC · 2019 · Principal investigator
- $54,548
Why “La Table” Appears Feminine, But “The Table” Does Not: Effects of Language on Product Anthropomorphism
SSHRC · 2014 · Principal investigator
- $71,175
The Role of Ethnic Stereotypes in the Evaluation of Services
SSHRC · 2012 · Co-investigator
Do Smaller Screens Lessen Guilt? A Study on Screen Size, Guilt, and Consumer Indulgence
Principal investigators: Kim, Hae Jooo
Keywords: (1) technology; (2) consumer behaviour; (3) mobile devices; (4) embodied cognition; (5) guilt
Why “La Table” Appears Feminine, But “The Table” Does Not: Effects of Language on Product Anthropomorphism
Principal investigators: Kim, Hae Jooo
Keywords: anthropomorphism; language; grammatical gender; products; brands; consumers; evaluations; french; spanish; economy
The Role of Ethnic Stereotypes in the Evaluation of Services
Principal investigators: Gill, Tripat
Keywords: ethnic stereotypes; service quality; 1st versus 2nd generation ethnic groups
From CIHR, NSERC and SSHRC funding decisions: CIHR since 2008, NSERC since 1991 and SSHRC since 1998, including their latest published competition results.
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