Ela Veresiu, York University

Research

ageing consumers menopause health wellness inclusive branding (1) Women (2) Seniors (3) Social Media

Latest funding

Championing Belonging and Inclusion of Ageing Menopausal Consumers in Canada's Marketplace
SSHRC · 2024 · Principal investigator
$19,324
Female Empowerment: Older Women, Social Media, and the Ageist Fashion Industry
SSHRC · 2019 · Principal investigator
$51,405

All 2 grants and awards

Championing Belonging and Inclusion of Ageing Menopausal Consumers in Canada's Marketplace

Principal investigatorSSHRC2024Insight Grants

Principal investigators: Veresiu, Ela

Keywords: ageing consumers; menopause; health; wellness; inclusive branding

$19,324

Female Empowerment: Older Women, Social Media, and the Ageist Fashion Industry

Principal investigatorSSHRC2019Insight Development Grant

Principal investigators: Veresiu, Ela

Keywords: (1) Women; (2) Seniors; (3) Social Media; (4) Influencer Marketing; (5) Instagram; (6) Gender; (7) Fashion; (8) Advanced Style; (9) Gerontology; (10) Feminist Studies

$51,405

From CIHR, NSERC and SSHRC funding decisions: CIHR since 2008, NSERC since 1991 and SSHRC since 1998, including their latest published competition results.

Write to this professor

A short, specific email works best. This draft uses one of their recent papers; replace the parts in brackets with your own details before sending.

Applying for

Mention their SSHRC grant from 2024

Subject: Prospective PhD student: ageing consumers Dear Professor Veresiu, My name is [your name], and I am a [your current degree or role] at [your institution]. I am applying for a PhD position starting in [term and year]. Your research on ageing consumers connects closely to my own work on [your research topic]. [One or two sentences on what you did and what you learned.] I also saw your SSHRC-funded project "Championing Belonging and Inclusion of Ageing Menopausal Consumers in Canada's Marketplace" (2024), and I would be glad to contribute to work in that direction. Are you accepting new PhD students for [term and year]? I have attached my CV and transcripts, and I would be glad to talk at a time that suits you. Thank you for your time. Kind regards, [your name]