This profile is built from public research funding records (CIHR, NSERC and SSHRC) and PubMed. We have not imported them from a McGill University directory, so their courses may be missing. Find their university profile.
Latest papers
Plant-based protein foods are less sensitive to price changes than animal-based ones, with differences across income and education levels.
Communications sustainability · 2026
The interpersonal effect of hunger: How others' hunger shapes consumer expected taste perceptions of advertised foods.
Appetite · 2025
Quantifying differences in packaged food and drink purchases among households with diet-related cardiometabolic multi-morbidity: a cross-sectional analysis.
BMC public health · 2022
Latest funding
- $52,300
Closing the Green Gap and Driving Sustainable Consumption of Plant-Based Proteins: Balancing Equity and Equality for Solutions at Scale
SSHRC · 2025 · Principal investigator
- $30,478
Enhancing Customer Relationship in Service Industry: A Comparative Analysis of AI-Driven Communication Strategies
SSHRC · 2024 · Co-investigator
- $97,500
Developing a novel indicator to measure the advertising of unhealthy food to children
CIHR · 2018 · Co-investigator
15 publications.
Plant-based protein foods are less sensitive to price changes than animal-based ones, with differences across income and education levels.
McRae C, Saarijärvi H, Nevalainen J, Fogelholm M, Ma Y, Dubé L
The interpersonal effect of hunger: How others' hunger shapes consumer expected taste perceptions of advertised foods.
Xiong S, Li G, Ma Y, Zhang X
Quantifying differences in packaged food and drink purchases among households with diet-related cardiometabolic multi-morbidity: a cross-sectional analysis.
Ricket IM, Brown JR, MacKenzie TA, Ma Y, Grewal D, Ailawadi KL, Emond JA
From Precision Medicine to Precision Convergence for Multilevel Resilience-The Aging Brain and Its Social Isolation.
Dubé L, Silveira PP, Nielsen DE, Moore S, Paquet C, Cisneros-Franco JM, Kemp G, Knauper B, Ma Y, Khan M, Bartlett-Esquilant G, Evans AC, Fellows LK, Armony JL, Spreng RN, Nie JY, Brown ST, Northoff G, Bzdok D
Longitudinal geo-referenced field evidence for the heightened BMI responsiveness of obese women to price discounts on carbonated soft drinks.
Wu YH, Moore S, Ma Y, Dube L
Generating community measures of food purchasing activities using store-level electronic grocery transaction records: an ecological study in Montreal, Canada.
Mamiya H, Schmidt AM, Moodie EE, Ma Y, Buckeridge DL
Exploring Pathways of Socioeconomic Inequity in Vegetable Expenditure Among Consumers Participating in a Grocery Loyalty Program in Quebec, Canada, 2015-2017.
Ma Y, McRae C, Wu YH, Dubé L
Price discounting as a hidden risk factor of energy drink consumption.
Mamiya H, Moodie EEM, Schmidt AM, Ma Y, Buckeridge DL
Dopamine D4 receptor gene polymorphism (DRD4 VNTR) moderates real-world behavioural response to the food retail environment in children.
Paquet C, Portella AK, Moore S, Ma Y, Dagher A, Meaney MJ, Kennedy JL, Levitan RD, Silveira PP, Dube L
Omnichannel battle between Amazon and Walmart: Is the focus on delivery the best strategy?
Jindal RP, Gauri DK, Li W, Ma Y
Closing the Green Gap and Driving Sustainable Consumption of Plant-Based Proteins: Balancing Equity and Equality for Solutions at Scale
Principal investigators: Ma, Yu
Keywords: Sustainable consumption; plant-based proteins; equity; equality; sustainability
Enhancing Customer Relationship in Service Industry: A Comparative Analysis of AI-Driven Communication Strategies
Principal investigators: Shirdastian, Hamid
Keywords: Customer relationship management; Artificial intelligence; Large language models; Service providers; Communication efficacy; AI response consistency and depth; Healthcare management; Online education industry
Developing a novel indicator to measure the advertising of unhealthy food to children
Principal investigators: Buckeridge, David L
Keywords: Broadcast Logs; Marketing Of Unhealthy Food; Natural Language Processing; Population Health; Surveillance
An empirical investigation of digital goods consumption and its impact on word-of-mouth marketing
Principal investigators: Ma, Yu
Keywords: consumption; purchase; digital goods; online reviews; word of mouth
A national investigation of the roles of genetics, social, emotional and environmental factors as determinants of nutrition and cardio-metabolic health among elderly adults in Canada.
Principal investigators: Nielsen, Daiva; Dubé, Laurette
Keywords: Aging; Cardiovascular Disease; Elderly; Emotions; Environment; Genetics; Nutrition; Population Health; Social Determinants Of Health; Type Ii Diabetes
The influence of incentives and social media on charitable fundraising
Principal investigators: Ma, Yu
Keywords: charity; fundraising; incentives; social media; field experiments
From CIHR, NSERC and SSHRC funding decisions: CIHR since 2008, NSERC since 1991 and SSHRC since 1998, including their latest published competition results.
Frequent collaborators
- Alain Dagher and Danilo Bzdok: 7 shared papers
- Laurette Dubé and Catherine Paquet: 4 shared papers
- Laurette Dubé and Yu Ma: 3 shared papers
- Catherine Paquet and Yu Ma: 2 shared papers
- Gillian Bartlett-Esquilant and Georg Northoff: 1 shared paper
- Gillian Bartlett-Esquilant and Danilo Bzdok: 1 shared paper
- Gillian Bartlett-Esquilant and Catherine Paquet: 1 shared paper
- Gillian Bartlett-Esquilant and Jian-Yun Nie: 1 shared paper
- Gillian Bartlett-Esquilant and Yu Ma: 1 shared paper
- David Buckeridge and Yu Ma: 1 shared paper
- Alain Dagher and Laurette Dubé: 1 shared paper
- Alain Dagher and Catherine Paquet: 1 shared paper
- Alain Dagher and Yu Ma: 1 shared paper
- Georg Northoff and Danilo Bzdok: 1 shared paper
- Georg Northoff and Catherine Paquet: 1 shared paper
- Georg Northoff and Jian-Yun Nie: 1 shared paper
- Georg Northoff and Yu Ma: 1 shared paper
- Danilo Bzdok and Jian-Yun Nie: 1 shared paper
- Danilo Bzdok and Yu Ma: 1 shared paper
- Jian-Yun Nie and Yu Ma: 1 shared paper
- Marketing
- Human nutrition and dietetics
- Neurology and Neurosurgery
- Epidemiology, Biostatistics and Occupational Health
- Psychology
- Family Medicine
- Informatique et recherche opérationnelle - Université de Montréal
- Other
Co-authors at McGill University, colored by department. Thicker lines mean more shared papers; select anyone to open their profile and their own map.
Laurette Dubé
Human nutrition and dietetics
3 shared papers, latest 2021
Catherine Paquet
Marketing
2 shared papers, latest 2022
Alain Dagher
Neurology and Neurosurgery
1 shared papers, latest 2021
Georg Northoff
Psychology
1 shared papers, latest 2022
Danilo Bzdok
Faculty
1 shared papers, latest 2022
Gillian Bartlett-Esquilant
Family Medicine
1 shared papers, latest 2022
Jian-Yun Nie
Informatique et recherche opérationnelle - Université de Montréal
1 shared papers, latest 2022
David Buckeridge
Epidemiology, Biostatistics and Occupational Health
1 shared papers, latest 2017
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